• Recent Articles

  • Categories

  • RAJAR Results Q4 2018 – station audiences

    The quarterly RAJAR results that were published at midnight show the movement in audience numbers as recorded by radio industry’s auditor and reported by RAJAR (Radio Joint Audience Research) and is the official body in charge of measuring radio audiences

    Read More »

    Has Jagermeister bombed?

    See what I did there? Jager? Bombed? It kind of wrote itself…. The story is all over the UK marketing press today. Jagermeister’s German made attempt at humour for the British market has failed to deliver on several levels. The

    Read More »