Goodman Associates

Leaflets and Brochures

There are still over 700million newspapers, magazines and journals produced in the UK annually that can potentially carry your inserted items. 

This is the most cost efficient way of distributing items of print and can be used for sampling and product tests.

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Finance

Investment

The national and regional press have invested heavily in insert technology to give the capability of inserting a wide range of items from single page leaflets to bound brochures.

The consumer and business press publishers also leverage substantial revenue from the inserts market giving us a valuable opportunity to get items of interest into the hands of targeted consumers who are more likely to be interested in buying. 

Options

There are a wide range of cost efficient options ranging from shared loose and poly bag inserts to cover mount sample presentations. Our expert suppliers can identify and target the right publications for your promotion.

Putting a tangible well produced item of promotional literature into the hands of a willing consumer has got to be one of the most powerful sales opportunities available to us – let us show you how to make it work for your business.

We manage media for

Testimonials

We’re proud of the work we do and proud of the difference we have made for our client’s businesses. Here’s what they’ve said about us…

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Car Giant

Car Giant is the world's biggest used car dealer according to the Guinness Book of Records. They are arguably the best known used car dealer in the UK selling over 1,000 cars a week. A test to prove the effectiveness of Radio and Bus Back advertising planned and bought by Goodman proved that during the period of activity sales increased by over 4.6% equating to over 1,000 additional cars sold, footfall and website visits were also shown to have increased proportionately.

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Gary Corbett

Chairman || Oxygen8 Group

I have known Clive for over 30 years. I have been happy to recommend his services for any of our direct to consumer customers. Oxygen8's customers operate globally and I know that in referring customers to his company - they will be well looked after. They can expect a highly professional, detailed and cost effective media planning service across the globe.

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Owl Claims

Owl Claims launched into the extremely competitive PPI market in June 2012. Goodman were tasked to make the TB commercial, plan and buy the media and evaluate the campaign on an ongoing basis. Initial targets were agreed in order to justify the campaign launch budget. These were exceeded and the campaign is still running today. 'Cost per call' and 'Cost per pack out' metrics comfortably out perform the industry averages.

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Nicola Parkinson

Marketing Development Manager || Barnes Roffe Chartered Accountants

We have enjoyed working with Goodman Associates for nearly 6 months now and have found their expert advice extremely useful and cost beneficial. It is great to be able to discuss ideas with specialists who understand our target audience and how best we can reach them effectively and within budget.

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Craig Gardiner

Cellcast plc

Goodmans have been a great partner in helping Cellcast widen its advertising base into online and print media. Having known Clive for over 15 years I have no hesitation in recommending Goodmans as an advertising agency.

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Darren Miller

Marketing Director || Big Motoring World Group

I have worked with Goodmans for over 10 years and have yet to find an agency as competitive or who can match the levels of service they offer. They have a good grip of our business and are always ready to offer new ideas and suggestions to improve our advertsing.